Thelma is creating a Display campaign for her online toy store. She wants to showcase her products to parents between the ages of 25 to 34. B. Custom Affinity audiences should Thelma select to best reach these users.
What sort of targeting ought to be applied in the display campaign?When you wish to limit the audiences or the content that your ad group appears on, use the "Targeting" feature in your ad groups or campaigns. "Observation": Using this setting has no impact on the reach of your campaign or ad group.
You can use differentiated marketing, concentrated marketing, or undifferentiated marketing as your target market strategies. Discover the distinctions and choose the best plan for your company.
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figure 14.3 represents the market for used refrigerators. suppose buyers are willing to pay $300 for a plum (high-quality) used refrigerator and $100 for a lemon (low-quality) used refrigerator. if buyers believe that 50% of used refrigerators in the market are lemons (low quality), how much will they be willing to pay for a used refrigerator?
A) $100
B) $200
C) $250
D) $300
The FTC has filed complaints against numerous businesses, including department shops, debt collection agencies, and health brands, as part of their continuous consumer protection duties.
What is Federal Trade Commission (FTC)?The FTC has filed complaints against numerous businesses, including department shops, debt collection agencies, and health brands, as part of their continuous consumer protection duties.Native advertising campaigns, misleading endorsements, deceptively worded advertisements, and intimidating marketing techniques are the FTC's top targets when it comes to marketing compliance. This year, Lord & Taylor gained notoriety for omitting to disclose that its native marketing were actually paid advertisements. Heavy fines are still still imposed on historically heavily regulated industries. Two payday lenders were accused of charging customers unlawfully inflated and hidden fees in January. Customers' costs of $68 million have been waived as a result of each paying $2.2 million.To Learn more About FTC refer to:
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After collecting, analyzing, and interpreting data to draw conclusions and make recommendations, you are ready to organize your report into a logical framework. Apply an appropriate organizational strategy to your data and provide cues to your readers to help them follow the logic of the report. When you are writing a short informational report for your team, an indirect/direct organizational pattern is most appropriate.
When you are writing a short informational report for your team, a direct organizational pattern is most appropriate.
A brief piece of writing known as an information report examines problems, circumstances, events, or discoveries using facts and evidence. Reports are educational materials with the intention of analyzing various subjects with a particular goal and audience in mind.
The information in reports will be crucial for developing future projections, marketing strategies, budget planning, and better decision-making. Business reports are another tool managers use to keep tabs on development, spot patterns or any anomalies that could warrant further examination.
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can cause managers to make mistakes and errors that harm the organization c
Multiple Choice
O
External locus of control
Cognitive dissonance
Affective attitudes
Distortions in perception
Managers are susceptible to perception distortions, which can result in errors that are detrimental to the company or its workers.
What are the commonly made managerial errors?Management by attitude, not listening, and dismissing staff are some common faults made by managers in organizations. In accordance with the rules and regulations, managers are also accountable for the mistakes that each and every employee makes.
Distortions in perception is lack of consistency between how a stimulus is typically perceived and how a person perceives it under specific circumstances. Highly effective managers make a conscious effort to keep a positive outlook. They avoid bringing a bad attitude to work since they are aware that it will spread quickly.
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a european nation has the world's most efficient computer monitor manufacturing industry, while a country in central america has the world's most efficient agricultural machines industry. the european nation trades computer monitors with the central american country in exchange for agricultural machinery. this form of trade between the two countries illustrates
The core concept of mercantilism was that it was in a nation's best interests to maintain a trade surplus and export more than it imported.
What is the Trade SurplusAn economy's prices and interest rates may increase as a result of a trade surplus, which can also boost employment and economic growth. The value of a nation's currency on the world markets can also be affected by its trade balance because it gives that nation the ability to trade away much of its cash.A trade surplus frequently aids in strengthening a nation's currency in contrast to other currencies, which affects currency exchange rates; however, this depends on the amount of goods and services a nation produces in comparison to other nations as well as other market conditions.To Learn more About trade surplus refer to:
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The decision-making criteria in the internal rate of return (IRR) method is, if the IRR is less than the hurdle rate we reject the project as the return from the project is lower than the cost of capital (hurdle rate). It means the project is costing more than the cash flow generated from the particular project.
The decision-making criteria in the internal rate of return (IRR) method is based on the comparison of the IRR to the hurdle rate.
What is internal rate of return?
The internal rate of return (IRR) is a measure of the profitability of an investment. It represents the discount rate that makes the net present value (NPV) of the investment equal to zero. In other words, it is the rate at which the sum of the discounted cash flows from an investment equals the initial investment.
The decision-making criteria in the internal rate of return (IRR) method is based on the comparison of the IRR to the hurdle rate. The hurdle rate, also known as the required rate of return or cost of capital, is the minimum rate of return that a company requires on an investment in order to make it worthwhile.
If the IRR is less than the hurdle rate, it means that the project is not generating a sufficient return to justify the investment. In this case, the project should be rejected because it is not providing a return that is high enough to cover the cost of capital.
On the other hand, if the IRR is greater than the hurdle rate, it means that the project is generating a return that is higher than the cost of capital. In this case, the project should be accepted because it is providing a sufficient return to justify the investment.
The IRR method is a widely used method for evaluating investment projects and determining which projects are worth pursuing. It takes into account the timing and magnitude of the expected cash flows from the project, and calculates the rate at which these cash flows are discounted to their present value. By comparing the IRR to the hurdle rate, companies can make informed decisions about which projects are likely to provide a sufficient return on investment.
Hence, the IRR method is the most efficient way to evaluate investments and project returns.
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every good speaker adapts to the audience. when adapting presentations for intercultural audiences, most people understand that they must make the basic language adaptations; however, more fundamental sensitivity is sometimes needed in relation to organization, speaking conventions, values, and nonverbal communication. when addressing cross-cultural audiences
What should you do when adjusting multimedia slides to intercultural audiences? o Progress through your slides rapidly. o Use a little more text than usual in your slides. o Put very little information in your slides.
Within two days, you must provide an oral presentation on a subject of your choice pertaining to study in your major.
What is Planning your Oral Presentation?Decide why you are doing this presentation in the first place : Is your aim to enlighten, entertain, educate, or persuade? Knowing this will enable you to organize the delivery and the subjects you wish to cover.Only retain the most crucial details : Decide on the subject of your essay and the topics you intend to cover.Be Aware of Your Audience : When organizing and delivering a presentation, this is one of the most crucial phases. To ensure that the audience understands what you have presented to them, it is crucial to identify who will be listening to your presentation and to alter your words, pictures, and expectations accordingly.Produce a Plan : Create a plan for your main talking topics. You include an introduction, body paragraphs, and a conclusion, just like in an essay. Don't stuff your note cards or outline with excessive word count. Too many words will give the audience the idea that you are uninformed about the information you are providing, which defeats the aim of your presentation—which is to demonstrate your understanding of the subject.Exercise : Out of everything mentioned, this is the most crucial stage. The key to giving a presentation is practicing your speech—both what you will say and how you will say it. Exercise in front of the mirror, with loved ones or with friends.To Learn more About oral presentation refer to:
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Can someone share the Pakistan State Oil Forex Details of year 2021?
According to PK Revenue, Pakistan State Oil earned Rs29.55 billion in profit in 2021.
What is the significance of Oil Revenue to Pakistan?Pakistan's energy economy is significantly reliant on imported fuel (oil and LNG) and will remain so for the next 10-15 years. Because of the limited capacity of domestic refineries to process crude oil, Pakistan is a net importer of refined oil.
Lower unemployment and greater demand for fuel and pay result from the increased output. In Pakistan, oil inflation has had a substantial impact on inflation rates. The consumer price index and worldwide oil prices are inextricably linked (CPI).
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the davis family grows organic vegetables to sell at a local farmer's market. which are factors that directly affect their profit? check all that appl
The factors that directly affect their profit are:
-an increase in the cost of farm equipment
-a rise in demand for organic produce
-an increase in customers at the market
What is organic farming?
Organic farming is a type of agriculture that relies on biological fertilizers made primarily from plant and animal wastes as well as nitrogen-fixing cover crops as pest controls. Modern organic farming has many ecological advantages and was created in reaction to the harm that synthetic fertilizers and chemical pesticides in conventional agriculture were causing to the environment.
Since the late 20th century, sales of organic food have consistently climbed. The organic industry has expanded thanks to heightened environmental consciousness, worries about the health effects of pesticide residues, and consumption of genetically modified (GMO) crops.
Food that is grown organically typically costs more than food that is grown conventionally.
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___ policy affects interest rates charged on loans and paid on savings, thereby influencing the price of goods, services, and resources.
Monetary policy influences hobby costs charged on loans and paid on savings, thereby influencing the rate of goods, services, and resources.
The required details about Monetary policy is mentioned in below paragraph.
Monetary policy is the coverage followed with the aid of using the financial authority of a country to manipulate both the hobby rate payable for very short-time period borrowing (borrowing with the aid of using banks from every different to satisfy their short-time period needs) or the cash deliver, regularly as an try to reduce inflation or the hobby rate, to ensure rate balance and popular agree with of the cost and balance of the country's currency.
Monetary policy is a change of the deliver of cash, i.e. "printing" greater cash, or reducing the cash deliver with the aid of using converting hobby costs or removing extra reserves. This is in assessment to financial coverage, which is based on taxation, authorities spending, and authorities borrowing as strategies for a central authority to manipulate enterprise cycle phenomena such as recessions.
Monetary economics can offer perception into crafting ideal financial coverage. In evolved countries, financial coverage is commonly fashioned one at a time from financial coverage.
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which of the following statements are true based on these graphs? check all that apply. the current quantity of output is greater than potential output. the natural level of output is $6 trillion. the unemployment rate is currently 9% higher than the natural rate of unemployment.
Based on the given graph, the correct statement is the natural level of output is $6 trillion (B).
Please refer to the graph below for answering this question.
From the graph, we know that the Long-run Aggregate Supply (LRAS) is on its vertical position in x = $6 trillions. Meanwhile the aggregate demand curve (AD) is slopping down. From this graph, we know that the natural level of output (GDP) is $6 trillion, represented by the position of LRAS in the graph.
The first statement is incorrect because to make this assumption, we need another curve, Short-run aggregate supply (SRAS) that shows any changes in the short-run output level. We need both AD and SRAS, and its initial equilibrium position to make this kind of assumption.
The second graph, Philips Curves, shows the relationship between unemployment level and inflation through its short-run and long-run curves.
Short-run Philips Curve (SRPC) reflects the inverse short-run relationship between the unemployment rate and the inflation rate, hence sloping downward accros the graph. Long-rung Philips Curve (LRPC) illustrates that unemployment rate has no relation with inflation rate in the long-run, hence it is vertical at the natural rate of unemployment.
The third statement is incorrect since we do not know the point or level of the inflation and unemployment rate is. The point within the SRPC will only be moved if either AD or AS curves shifted. The graph given solely shown that, currently the natural rate of unemployent is 9%.
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Imagine that you work at a store which sells computer components and you have been made the facilitator of a group whose long term goal is to increase overall sales of the store. What would you do?
As group facilitator, I will focus more on marketing to achieve my long-term goal of increasing overall store sales.
Give a brief overview of marketing.Marketing can be thought of as the actions a company takes to promote the purchase or sale of goods and services. Products can be distributed, advertised, and sold to customers or other businesses. Affiliates may market the company. Marketing and promotion specialists working for companies use advertising to try to grab the attention of important potential customers. Promotions are targeted to specific audiences and may include celebrity endorsements, catchy slogans or slogans, eye-catching packaging or graphic design, and extensive media exposure.
Marketing discipline includes everything a business does to attract and retain customers.
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Martel Co. had supplies of $24,000 and $33,000 at the end of 2017 and 2018, respectively. During 2018, Howard paid $128,000 for supplies. Supplies expense in the 2018 income statement was:
Multiple Choice
O $119,000.
O $128,000.
O $137,000.
O $110,000.
Supplies expense in the 2018 income statement was $119,000 (A).
Supplies expense refers to the cost of supplies used during the period. Supplies expense can be calculated from substracting the ending supplies of the year from the total of beginning supplies of the year plus the supplies purchased during the year. Supplies expense can be calculated as:
Supplies expense = Beginning supplies + Supplies purchased - Ending supplies
From the case, we know that:
End supply 2017 = $24,000 = Beginning supply 2018
Ending supply 2018 = $33,000
Supplies purchased during 2018 = $128,000
Supplies expense 2018 ?
We use the formula stated above to find the supplies expense in 2018:
Supplies expense = Beginning supply + Supplies purchased - ending supply
Supplies expense = $24,000 + $128,000 - $33,000
Supplies expense = $119,000
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In the planning phase of the systems development life cycle (SDLC), _____ feasibility assesses an information system's costs and benefits.
In the planning phase of the systems development life cycle (SDLC), economic feasibility assesses an information system's costs and benefits. Following the completion of the requirement analysis phase, the next sdlc step is to define and document software requirements.
This procedure was carried out with the assistance of the 'Software Requirement Specification' document, also known as the 'SRS' document. Analysts investigate the feasibility of a proposed solution and determine how best to present the solution to management in order to obtain funding during the planning phase of the systems development life cycle (SDLC). The operational feasibility of a proposed system is a measure of how well it solves problems, takes advantage of opportunities identified during scope definition.
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Bonus packs provide consumers with a(n) _____ reward and, for manufacturers, primarily serve a _____ objective.
Bonus packs provide consumers with a(n) immediate reward and, for manufacturers, primarily serve a repeat purchase objective.
What is repeat purchase ?
A repeat purchase is when a customer buys the same brand of product that they previously purchased. Recurring purchases show how loyal a customer is to a particular brand. Additionally, it provides marketers with a chance to create lasting client relationships.
One manifestation of brand loyalty is repeated sales. If a customer enjoys a certain brand of shampoo, for instance, they might buy it again when it's time to replace it—or another related item from the same company. A "replacement sale" or "repurchase" are other terms for repeat sales.
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projects should be terminated by the sponsor or customer due to an increase in the project return on investment
Due to a rise in the project returns on investment, projects must be discontinued by the sponsors or client. ans False.
The meaning of investment?An asset is considered an investment if it is bought or invested in with the intention of increasing financial security and preserving hard-earned income. The primary purpose of an investment is to create a new source of revenue or to generate profit over a predetermined time period.
How crucial is investment?why it's important to invest. A successful strategy to invest your money and possibly increase your wealth is to open an investment account. Your money may see value growth that exceeds inflation if you make wise investment decisions.
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Use the data table to answer the question that follows.
Production Possibilities for One Year
Which statement is supported by the data table?
Italy has a higher opportunity cost than the United States in producing tomatoes.
Italy has a higher opportunity cost than the United States in producing cheese.
Italy has an equal opportunity cost with the United States in producing tomatoes.
Italy has an equal opportunity cost with the United States in producing cheese.
Answer:B
because I know it is the right answer
Which of the following is the most essential requirement for developing the best strategies for a social media marketing campaign?
A thorough understanding of the target audience.
What is target audience?
Your target audience is the particular demographic of customers most likely to be interested in your product or service and, as a result, the group who should see your advertising campaigns. The target audience may be determined by a variety of factors, including age, gender, income, location, and interests.
The term "target audience" refers to a group of consumers with particular characteristics, such as behaviour and age range, for example, female extreme athletes. The majority of businesses base their marketing strategy decisions on target audiences.
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the natural rate of unemployment is: group of answer choices structural unemployment rate plus frictional unemployment rate. also known as the cyclical rate of unemployment. the natural rate minus the frictional rate plus the structural rate. the actual rate minus the cyclical rate a and d.
The natural rate of unemployment is the natural rate minus the frictional rate plus the structural rate. (Option B)
What is the unemployment rate's natural rate?The rate of unemployment resulting from all sources, with the exception of changes in aggregate demand, is known as the natural rate of unemployment (NAIRU). The long-term natural rate is used to underpin estimates of potential GDP.
How are natural rates determined?The number of live births minus the number of deaths occurring in a year, divided by the midyear population of that year, multiplied by a factor, is known as the rate of natural increase (usually 1,000). The difference between the crude birth rate and the crude death rate is what it is equal to.
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Joe Biggs is considering starting an ice cream truck business. His research reveals that he can purchase a used truck for R250,000. He estimates that the truck will last for three years, and he will be able to sell enough ice cream to generate after-tax cash flows of R200,000 during each of those years. Another ice cream truck is also for sale for R250,000. This truck is smaller and will not be able to hold as much frozen ice-cream. However, the truck is newer, with lower mileage, and Biggs estimates that he can use it for six years. This newer truck will allow him to generate after-tax cash flows of R150,000 each year for the next six years. Assuming Biggs’ cost of capital is 10%, which truck must he buy? Why?
The ice trucks which Joe Biggs should opt by using net present value (NPV) concept for comparing two alternatives which have different project life is truck A with 3 year life.
What is Net present Value?Net present value is a concept of financing decision made under capital budgeting project using time value of money. It is a difference between present value of outflows and present value of inflows incurred and earned respectively during the project tenure.
Similarly under mutually exclusive project alternatives where the project asset outlay is same but the respective project life is different then differential NPV shall be computed for making a wise decision.
Therefore Truck with life 3 years has more differential NPV than Truck with 6 year life. This can be understand by the tabular presentation given in the file attached.
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In marketing research, it is always preferable to take a census rather than a sample of the population under study.
a. true
b. false
bribery translates to kuroi kiri (black mist) in japan, schmiergeld (grease money), and baksheesh (tip or gratuity) in the middle east. this differing way of looking at bribes is descriptive of differences in:
The differing ways of looking at bribes are descriptive of differences in cultural values and norms. In Japan, bribery is often seen as something that is hidden, behind a veil of secrecy, which is symbolized by the phrase "black mist."
In Germany, bribery is seen as something that is necessary to grease the wheels and get things done, which is symbolized by the phrase "grease money." In the Middle East, bribery is seen as a form of generosity and respect, which is symbolized by the phrase "baksheesh," which is a type of tip or gratuity. These varying interpretations reflect the cultural norms and values of each region, and how bribery is viewed in each region.
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When working with a family in need, which resources are emphasized whenever possible?
family education services
family food stamp services
family housing services
family preservation services
ch 2 kb. decreases to raw materials are known as group of answer choices cost of goods sold cost of goods manufactured material purchases material used in production
When recording raw materials, a credit is issued to the accounts payable account and a debit is recorded to the raw materials inventory account. Depending on whether raw materials are used directly or indirectly, the accounting treatment changes.
What exactly is a statement of the cost of manufactured goods?In managerial accounting, the term "cost of goods manufactured" (COGM) refers to a schedule or statement that displays all manufacturing costs incurred by a business over a given time period.
Is the price of raw materials included in the price of the finished product?The price of the components that go into a finished produced good is referred to as a raw material costs. They are one of three costs that a manufacturer includes in its cost of goods sold.
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The cooperative form is an M-form structure in which horizontal integration is used to bring about interdivisional cooperation. (A) True (B) False.
This is a true statement in the cooperative form is an M-form structure whereby horizontal integration is used to bring about interdivisional cooperation.
The M-form (multidivisional) structure is a type of enterprise structure where the operating authority is assigned to divisions organized along with products or geographic lines. The organized divisions are designated as profit centers; that is, divisions are expected to optimize their profits. It can be stated as in the M-form structure, an organization is separated into multiple semi-autonomous units which are guided and controlled by financial targets from the center.
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If you own a small business, which of the following can you do to ensure your computers and data are kept secure?
Establish strong firewall protection for their business's network. Ensure antivirus software is installed and up-to-date. Create strong password protections and protocols.
Protocol in the beginning (in overdue center English, c. fifteenth century) meant the mins or logbook taken at a meeting, upon which an agreement become based. The term now normally refers to a settlement on account of a meeting, or extra usually to any hooked up technique in an organization or institution, consisting of a laboratory protocol in medical research, or a information transfer protocol in computing, or etiquette in international relations. In worldwide law, a treaty that dietary supplements or adds to a pre-current treaty is regularly known as a "protocol".
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which of the following is not included in GDP
Which of the following stages is that one in which the project's expected costs, benefits, and risks are assessed?
a. planning
b. assessment
c. executing
d. initiating
e. monitoring/controlling
Initiating stage is the one in which the project's expected costs, benefits, and risks are assessed.
Initiating Stage
The major goal of the initiation stage is to develop the project initiation documentation (PID) and the next stage plan utilizing the process of managing a stage boundary.' As a result, the information needed to construct these must be included in the initiation stage plan. The major goal of the initiation stage is to develop the project initiation documentation (PID) and the next stage plan utilizing the process'managing a stage boundary.' As a result, the information needed to construct these must be included in the initiation stage plan.
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g suppose a monopolist faces a price elasticity of demand of -1.35 at the current price. the monopolist: group of answer choices should increase price and sell fewer units should decrease price and sell more units must determine the current marginal cost before making a decision none of the above
Consider a scenario where a monopolist with a price elasticity of demand of -1.35 should raise prices and sell fewer units.
What does monopoly mean in its most basic sense?a market arrangement in which there is just one seller and only one type of goods available. As the only vendor of the goods with no viable alternatives, the seller in a monopoly market has no rivals.
What are the three monopoly factors?1) The company possesses a valuable resource, such as De Beers or Diamonds; 2) The company is granted exclusive production rights by the government; and 3) One producer may be more effective than others due to production costs.
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Suppose an individual invests $5,000 in a load mutual fund for two years. The load fee entails an up-front commission charge of 4 percent of the amount invested and is deducted from the original funds invested. In addition, annual fund operating expenses (or 12b-1 fees) are 0.80 percent. The annual fees are charged on the average net asset value invested in the fund and are recorded at the end of each year. Investments in the fund return 5 percent each year paid on the last day of the year. If the investor reinvests the annual returns paid on the investment, calculate the annual return on the mutual fund over the two-year investment period
Investors annual return on the mutual fund investment will be 2.1%
Calculating the problem:The individual actual investment, after the load fee is deducted:
After the load fee is deducted = Amount Invested - 4%* amount invested
Individuals actual investment, after the load fee is deducted = 5000-4% × 5000 = 4800
Individuals actual investment, after the load fee is deducted = $ 4800
Annual operating expenses:
Annual operating expenses = 4800 × 0.80 % = 38.4
Value of investment at end of year 1:
Value of investment at end of year 1 = 4800 + 5% ×4800 - 38.4
Value of investment at end of year 1 = $ 5001.6
The investors return on the mutual fund investment after 1 year:
Investors return on the mutual fund investment = ( Value of investment at end of year 1 - Individual actual investment,)/ Individuals actual investment
Investors return on the mutual fund investment = (5001.6 -5000)/5000
Investors return on the mutual fund investment = 0.03%
Value of investment at end of year 2:
Annual operating expenses in year 2 = 5001.6 × 0.80 % = 40.01
Value of investment at end of year 2 = 5001.6 + 5% ×5001.6 - 40.01
Value of investment at end of year 2 = $ 5211.67
The investors annual return on the mutual fund over a 2 year period:
Investors annual return on the mutual fund investment = ( Value of investment at end of year 2 - Individuals actual investment,)/ Individuals actual investment.
Investors annual return on the mutual fund investment = (5211.67-5000)/5000 × 1/2
Investors annual return on the mutual fund investment = 2.1%
What does investment trust mean?
A mutual fund is a pool of funds managed by a professional fund manager. A trust that collects funds from multiple investors who share a common investment objective and invests the funds in stocks, bonds, money market instruments and/or other securities.
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Alyssa is an attorney. She maintains a library for use in her profession. She also buys technical books and journals for use in her business. Which of the following are true regarding Alyssa’s depreciable property?
A. She can depreciate any books and journals that have a useful life that extends substantially beyond the year she placed them in service
B. She cannot depreciate her library
C. She can depreciate all her technical books and journals regardless of useful life
D. She can depreciate her library, but none of her technical books and journals.
The statement " She can depreciate her library, but none of her technical books and journals." is true regarding Alyssa’s depreciable property. Hence, option (d) will be the relevant option.
Give a brief account on depreciable property.Any asset that is allowed to record depreciation according to IRS regulations for tax and accounting purposes is considered a depreciable asset. Automobiles, real estate (apart from land), computers, office supplies, machinery, and heavy machinery can all be considered depreciable property. Long-term assets include depreciable property items.
Straight-line and accelerated depreciation are two popular strategies. Accelerated depreciation front-loads the expense in the early years whereas straight-line depreciation creates a consistent expense each year. Even though their reported net earnings in prior years would be lower, some businesses choose for the accelerated method to reduce their tax liability. As less depreciation expense is recorded, this will turn around in the following years.
Machines, vehicles, structures, computers, and other items are examples of depreciable property. The IRS defines depreciable property as an asset that you or your business owns (if you do not own the asset but make capital improvements toward it, that also counts); you must use the property for your business or any income-generating activity; and, finally, it must have a useful life of more than one year.
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