Which of the new four ps encompasses the old four ps as well as a range of other marketing activities that might not fit well into the old view of marketing?a) programs.b) processes.c) promotion.d) people.e) performance.

Answers

Answer 1

Answer: programs

Explanation:

Programs encompasses the old four ps as well as a range of other marketing activities that might not fit well into the old view of marketing.

It should be noted that a program has to do with the group of projects which are related and also managed in a manner which is coordinated in order to obtain benefits that are not available when one manages them individually.


Related Questions

Explain what is meant by "Information Technology (IT) flattens organizations?

Answers

Answer: The answer is given below

Explanation:

Information Systems are the networks of both the hardware and the software which is used by economic agents to collect, process, create and help in the distribution of data.

Information Technology (IT) flattens organizations simply means that information systems can help in the reduction of the levels in an organization through the provision of information to managers which will be used in the supervision of other emoloyees and also, lower-level employees could be given more authority relating to decision-making.

Since decision making has been pushed to lower level then fewer managers will be needed. This ensures that faster decision making are made and there's increase in the span of control.

Which of the following statements more accurately describes the treasurer than the controller? You may select more than one answer. a. Monitors capital expenditures to make sure that they are not misappropriated. b. Responsible for investing the firm's spare cash. c. Responsible for arranging any issue of common stock. d. Responsible for the company's tax affairs.

Answers

Answer:

a. Monitors capital expenditures to make sure that they are not misappropriated.

Explanation:

A noteworthy factor of a Treasurer over the Controller is that treasurers are focused on how capital is appropriated. Thus, a company treasurer would monitor the capital expenditures so as to make sure that they are not misappropriated.

On the other hand,  the controller does mainly budgeting, internal tax accounting, and financial reporting.

Create a Crow's Foot ERD to include the following business rules for the ProdCo company:
a. Each sales representative writes many invoices.
b. invoice is written by one sales representative.
c. Each sales representative is assigned to one department.
d. Each department has many sales representative.
e. Each customer can generate many invoices
d. Each invoice is generated by one customer

Answers

Answer:

The  Crow's Foot ERD is shown on the first uploaded image

Explanation:

Which of the following falls in the category, "place" in the marketing mix?
A) Wholesalers
B) Brand name
C) Promotional allowances
D) Trade shows
E) Features

Answers

Answer: trade shows

Explanation:

In marketing mix, the place is simply referred to as the process of movement if goods and services from the producer to the prospective consumers or consumers.

The place also refers to how ones good or service is bought and the place where it is being sold. The movement could be through intermediaries like distributors, the wholesalers, retailers etc.

In the above, the place will be the trade shows.

What is the difference between price objectives and price constraints? Can you share an example of illustrate your thoughts?

Answers

Answer and Explanation:

Price objective aims to set price under influence of various factors such as cost of production and distribution. In other words price objective offer guidelines to company's prices. On the other hand price constraints refer to perceived restrictions/factors by way of price range that a company is faced with in the market.

Example: if a car manufacturing company sets it's price at $9000 for it's car, then it's price objective might be based on the costs involved to produce that car in terms of whether the car is a luxury car or it offers satisfaction such as prestige or maybe the company aims to maximize profits. If also this company because of government restrictions has a price ceiling of say $9100, the company would never go past $9000 in setting it's price and would probably have to go down from $9000 for the period of the price ceiling regulation

The following occurred during 20X1. A $35,000 note payable was issued. Land was purchased for $50,000. Bonds payable (maturing in 20X5) in the amount of $30,000 were retired by paying $30,000 cash. Capital stock in the amount of $40,000 was issued at par value. The company sold surplus equipment for $14,000. The equipment had a book value of $14,000 at the time of the sale. Net income was $35,500. Cash dividends of $5,000 were paid to the stockholders. 100 shares of stock of another company (considered short-term investments) were purchased for $8,300. $75,000 in bonds were issued. The next day, the proceeds were used to purchase a new building. $12,000 of depreciation was recorded on the plant and equipment. At December 31, 20X1, Cash was $93,200, Accounts receivable had a balance of $41,500, Inventory had increased to $73,000, and Accounts payable had fallen to $25,500. Long-term investments and Taxes payable were unchanged from 20X0. Required: Prepare a statement of cash flows for 20X1. Prepare the December 31, 20X1, balance sheet for Kay Wing, Inc.

Answers

Answer and Explanation:

The preparation of the statement of cash flow is shown below:-

                                     Kay wing, Inc.

                                Statement of Cash Flows

                          For the Year Ended December 31,2021

Particulars                                                          Amount

Cash flows from operating activities:

Net income                                                       $35,500

Adjustment

Depreciation expense              $12,000

Changes in current asset and liabilities  

Increase in accounts receivable -$4,500  

Increase in Inventory                   -$3,000

Decrease in accounts payable    -$7,500   -$3,000

Net Cash Provided by Operating activities  $32,500

Cash flows from Investing activities

Purchase of land                     -$50,000  

Sale of Equipment                   $14000

Purchase of short-term

investment                              -$8,300  

Net Cash Used by Investing

Activities                                                          -$44,300

Cash flows from Financing activities

Common Stock Issued          $40,000  

Bond payable                        -$30,000

Dividend paid                        -$5,000

Notes payable                       $35,000

Net Cash Provided by Financing activities   $40,000

Net increase (decrease) in cash                    $28,200

Cash Balance at December 31, 2020           $65,000

Cash Balance at December 31, 2021            $93,200

2. The Preparation of balance sheet is shown below:-

                                        Kay wing, Inc.

                                     Balance Sheet

                       For the Year Ended December 31,20X1

Asset  

Cash                               $93,200

Accounts receivable      $41,500

Inventory                        $73,000

Long-term investments $20,000

Land                               $89,000

Plant and equipment    $158,000

Short-term investment   $8,300

Total assets                    $483,000

Liabilities

Accounts payable          $25,500

Taxes payable                $4,000

Note payable                 $35,000

Bonds payable              $125,000

Stockholders equity

Capital stock                    $130,000

Retained earnings            $163,500

Total liabilities and stockholders

equity                               $483,000

Note:

Plant and equipment - Sale of equipment - Depreciation + Purchase of building

Plant and equipment =  $109,000 - $14,000 - $12,000 + $75,000

= $158,000

Retained earnings = Opening Retained earning + net income - dividend

= $133,000 + $35,500 - $5,000

= $163,500

What is an example of a price constrinat in the market?

Answers

Answer:

In marketing, a price constraint refers to any factor that limits the price that a company can charge for its products or services. An example of a price constraint might be the price of substitute products or even complementary products. E.g. if you sell Pepsi, your sales price will be conditioned by the price of Coke (being Coke the market leader).

Consider the life-cycle of an industry. Which stage would you consider brewing to be in:________.a. Embryonicb. Growthc. Matured. Declining

Answers

Answer: c. Mature

Explanation:

In the Mature stage of an industry, the product is already well known, the market saturated and competition is fierce amongst the number of participants who remain. Competition comes in form of trying to reduce costs as well as strong advertising to push sales.

The Brewing industry produces a well known product in alcoholic beverages and the market is quite saturated. Competition is fierce amongst participants as they try to get more market share and there is a strong focus on advertising to drive sales. Brewing is therefore at the Mature stage in the life-cycle of an industry.

In the life cycle of industries we would consider brewing to be in the mature stage of the industry.

What is the  life-cycle of an industry?

This is used to refer to the cycle that industries take from the stage where they are being planned to when they begin to function.

The brewing process is at maturity due to the fact that the product is already being developed by the brewing industry.

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Your landscaping company can lease a truck for $7,800 a year (paid at year-end) for 6 years. It can instead buy the truck for $38,000. The truck will be valueless after 6 years. The interest rate your company can earn on its funds is 7%.

Answers

Question:

Graded assignment(towards 15% Hw grade) Saved Help Save& Exit Submit Check my work Your landscaping company can lease a truck for $7,800 a year (paid at year-end) for 6 years. It can instead buy the truck for $38,000. The truck will be valueless after 6 years. The interest rate your company can earn on its funds is 7%. 10 points

What is the present value of the cost of leasing?

Answer:

Cost of lease = $37,179.01

Explanation:

Leasing is a finance arrangement where one party (the lessor) transfers the right to use an asset to another party (the leasse) in exchange for a rent.

The cost of a lease to the leasee is the present value of the future lease payment  discounted at the cost of capital.

So using the present value of annuity formula, we can work out the cost of the lease arrangement as follow:

PV =A×  (1- 1+r)^(-n)/r

PV- Present Value

r- interest rate

n- number of years

A- annual lease payment

PV -

A-7,800

r-7%

n-6

PV = 7,800× (1- (1.07)^(-6)/0.07 =  37,179.01  

Present Value = $37,179.01

Cost of lease = $37,179.01

Name four external factors that have an influence on business. Give examples of the ways in which each factor can affect the business performance of two companies: Walmart and Ford Motor Company.

Answers

Answer:

The following are the answer to this question:

Explanation:

The name of four factors can be defined as follows:

Economy: The term economy is the most important factor in your business and the volatility of stocks focused on political movements, wars, violence, and changes in currency. Legal: One industry might have been affected by state, local or governmental changes to the law. The court's ruling has continued to suffer for instance from cigarette firms. Also because the jury has helped make certain adjustments, tobacco products weren’t purchased to a child under 18 years old.  Environmental: It is also the external entity, that can affect your organization, as though users produce specific goods, which can create stench and smoke, as well as the impact on the environment, in which the goods are prohibited by authorities.  Political: Some political reasons, which could affect the business, that is also known as the levels of corruption, regulation against secrecy, regulation on discrimination.

From the choices presented in parentheses, choose the appropriate term for completing each of the following sentences: Appropriate term for completing sentencea. Feedback is often used to (improve, direct) operations. ___________________b. The implementation of automatic, robotic factory equipment normally (increases, decreases) the direct labor component of product costs. ___________________c. Advertising costs are usually viewed as (period,product) costs. ___________________d. The balance sheet of a manufacturer would include an account for (cost of goods sold, workin process inventory). ___________________

Answers

Answer:

a. Feedback is often used to improve operations.

Feedback is used to improve operations as it shows the areas that could work better if they were improved upon.

b. The implementation of automatic, robotic factory equipment normally decreases the direct labor component of product costs.

Automated machines do the job faster and do not have to be paid wages so when they are used they reduce the direct labor component of product costs.

c. Advertising costs are usually viewed as period costs.

Period costs are those that are incurred for the period in question and are not related to the manufacturing section so advertising is a period cost.

d. The balance sheet of a manufacturer would include an account for working process inventory.

As manufacturers produce their own goods, they will record a Work in Process inventory instead of a Cost of goods which is for firms that have to purchase inventory.

The fundamental purpose for the existence of any organization is described by its:_______ A. policiesB. proceduresC. corporate charterD. mission statementE. bylaws

Answers

Answer:

D

Explanation:

Which of the following organizations is not likely to use budgets? a. Nonprofit organizations. b. Manufacturing firms. c. Firms in service industries. d. Merchandising firms. e. None of the answers is correct, because all are likely to use budgets.

Answers

Answer:

e. None of the answers is correct, because all are likely to use budgets.

Explanation:

The budget is important for all types of the businesses whether it is a non profit organization, manufacturing firms, service industries firms, etc

As this is important to analyze the expenses and the revenue earned and incurred for the particular period so that the organization could take an appropriate action to control these expenses and try to make profit as much as they can

Therefore the correct option is e.

The ultimate purpose of economics is

Answers

Answer:

The ultimate purpose of economics is to understand and promote the enhancement of well-being. Which is literally to study how individuals make choices.

Explanation:

I hope this helps!

The ultimate purpose of economics is to study and understand how societies allocate scarce resources to meet unlimited human wants and needs.

What are the benefits?

It analyzes production, consumption, and distribution of goods and services, along with the factors influencing these processes. Economics seeks to optimize resource allocation to achieve maximum efficiency, growth, and welfare for society.

Through the analysis of supply, demand, prices, and market interactions, it provides insights into economic behaviors, policies, and decision-making. By addressing issues like poverty, unemployment, and inflation, economics aims to improve overall well-being and quality of life, contributing to sustainable and prosperous societies.


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Which of the following ethical theories believes in the well-being of maximum people using the fairest means available?
A. Deontological theory
B. Moral relativism theory
C. Act utilitarianism theory
D. Rule utilitarianism theory

Answers

Answer:

D. Rule utilitarianism theory

Explanation:

Rule utilitarianism theory refers to a theory in which it talks about the right and the wrong concept i.e. if any situation occured that the appropriate actions could be taken that represents the fair actions that are acceptable by the all

here in the given situation since it is mentioned that it trust the maximum people well being that they do the fair decisions

So this represents the Rule utilitarianism theory

Hence, the correct option is D.

The legal system and market forces impose substantial costs on individuals and institutions that engage in unethical behavior. Which of the following would not be an example of the above?A) Financial losses.B) Legal fines.C) Jail time.D) Agency conflicts.

Answers

Answer:

Agency conflicts.

Explanation:

Behaviors are considered unethical if they are not regarded as right or proper for an organization, an individual or a profession. Agency conflicts arise when a party which is called the agent fails to act on behalf of the principal. Options A, B, C are all examples of the punishments that may arise from engaging in unethical behaviors.

This makes option d the odd one out of the 4 options and it is therefore the answer to the question.

Thank you!

Homer notices that he gains more weight if he eats more doughnuts. Fill in the blanks to com the passage about the correlation between weight and doughnutsThere is a _______correlation between the number of doughnuts Homer eats and his weight if Homer wants to lose weight, he should eat_______ doughnuts If Homer graphed this relationship on a scatterplot, an increase on the y axis would lead to________ on the x axis.

Answers

Answer:

Homer notices that he gains more weight if he eats more doughnuts. Fill in the blanks to com the passage about the correlation between weight and doughnuts.

There is a __positive_____correlation between the number of doughnuts Homer eats and his weight.  If Homer wants to lose weight, he should eat___less____ doughnuts.  If Homer graphed this relationship on a scatter plot, an increase on the y axis would lead to__an increase______ on the x axis.

Explanation:

According to the question, Homer's doughnut consumption and weight should be graphed so that an increase in the x-axis would lead to an increase in the y-axis.  The x-axis is the independent variable while the y-axis is always the dependent variable and not vice versa.  The number of doughnuts that Homer consumes should be plotted on the x-axis and the weight obtained on the y-axis because the weight depends on the number of doughnuts consumed.

How can a sales user relate an opportunity to a campaign?

Answers

Answer:

Using the campaign influence related list on the opportunity.

Explanation:

By using the campaign influence related list on the opportunity a sales user can relate an opportunity to the campaign. With the help of campaign influence, the person will be allowed to other person campaigns listed on an opportunity. A person must hire a person for a role in the opportunity. A hired person will be an expert in doing so therefore the productivity will also be rise by hiring the expert.

Serge is a landscape architect who manages a team of 12 employees who work primarily on commercial landscaping projects. Serge is also responsible for purchasing equipment and landscaping materials, and he recently bought a new Bobcat skid steer machine. He prefers Bobcats even though they are more expensive, because the company provides a variety of add-on products that extend the usefulness of the skid steer, a great warranty, and a competitive price. Thus, Serge purchases the Bobcat due to its _______.

Answers

Answer:

Serge purchases the Bobcat due to its _______.

brand equity.

Explanation:

We are considering Serge's preference for Bobcat skid steer machine based on some perceived values.  These values can be described as the brand equity. The Bobcat's brand equity represents the commercial value which customers derive from Bobcat's skid steer when compared with the products of Bobcat competitors.  Purchasing a Bobcat skid steer makes Serge to feel that he has received enough value notwithstanding the more expensive price he pays vis-a-vis choosing the alternatives offered by Bobcat's competitors.  In the equity value, Serge has included the "variety of add-on products that extend the usefulness of the skid steer, a great warranty, and a competitive price."

Riverside Company issued long-term debt of 350 paid dividends of 20 and issued capital stock of 100. Cash flow from financing activities was:________a. 410 b. 420 c. 430 d. 440

Answers

Answer:

430

Explanation:

Riverside company issued a long term debt of 350

They paid dividend of 20

They also issued a capital stock of 100

Therefore the cash flow from financing activities can be calculated as follows

=long term debt - dividend + issued capital stock

= 350-20+100

= 330+100

= 430

Hence the cash flow from financing activities was 430

Baggins Incorporated identifies new product development and product improvement as the top corporate goals. An employee developed an innovation that will correct a shortcoming in one of the company's products. Although Baggins current Return on Investment (ROI) is 12%, the product innovation is expected to generate ROI of only 10%. As a result, awarding bonuses to employees based on ROI resulted in:________

a. goal conflict.
b. information overload.
c. goal congruence.
d. decreased value of information.

Answers

Answer:

A) goal conflict

Explanation:

We were informed about Baggins Incorporated that identifies new product development and product improvement as the top corporate goals. And how an employee developed an innovation that will correct a shortcoming in one of the company's products.

In the case of , awarding bonuses to employees based on ROI as explained resulted in goal confict.

It should be noted that goal confict takes place when one goal lessen the effectiveness of other goal.

The primary advantages of specialization are that employees acquire greater _______ from repetition, they avoid _______ time in shifting from one task to another, and they do the types of work for which they are ________ suited.

Answers

Answer:

Efficiency

wasting

best / well

Explanation:

Specialization is a method of production where a worker focuses on a particular production process in order to be more efficient.

For example, if a worker focuses on maybe packaging a product only. By doing the packaging repeatedly, the worker would become more efficient at his work - he would make less mistakes and become faster.  Also, less time is wasted from moving from one duty to another.

Advantages of specialisation

Workers becomes more efficientproduction increases  at producing goodsIt matches worker with the duties they are best suited for

One of the mentioned assumptions of portfolio management theory is that investors are rational. A
rational investor:

Answers

Answer:

Prefers a higher return for a given risk and prefers a lower risk for given return.

Explanation:

The sales and profits of an individual product may not follow the life cycle pattern.A. TrueB. False

Answers

Answer:

A. True

Explanation:

The product life cycle is a term that describes a form of structure or arrangement of sales and profits of a product in a given time.

However, due to volatile marketing conditions, it is TRUE, that the sales and profits of an individual product may or may not follow the life cycle of the general pattern.

Hence, the correct answer in this situations is absolutely TRUE

On November 1 of the current year, Rob Elliot invested $29,750.00 of his cash to form a corporation, GGE Enterprises Inc., in exchange for shares of common stock. No other common stock was issued during November or December. After a very successful first month of operations, the retained earnings as of November 30 were reported at $5,000.00. After all transactions have been entered into the accounting equation for the month of December, the ending balances for selected items on December 31 follow. On that date, the financial statements were prepared. The balance sheet reported total assets of $56,150.00 and total stockholders' equity of $38,300.00.
1. What is the amount of profit or loss during December?
2. What were the total expenses for December?
3. How much was paid for rent?

Answers

Answer:

1. What is the amount of profit or loss during December?

$9,300

2. What were the total expenses for December?

$12,950

3. How much was paid for rent?

$1,220

Explanation:

we are missing some numbers, so I looked for a similar question. I found one that was almost identical, but the amount of initial paid in capital varied by a little bit. I still used it with the only difference that I used the given common stock, not the common stock that appears in the picture.

Common stock $29,750

retained earnings for November = $5,000

total assets = $56,150

total stockholders' equity = $38,300

retained earnings = $38,300 - $29,750 = $8,550

$5,000 from November$3,550 from December

December's profit = $3,550 (retained earnings) + $5,750 (dividends) = $9,300

income statement = $27,250 - total expenses = $9,300 + $5,000 = $14,300

total expenses = $27,250 - $14,300 = $12,950

utilities expense = $12,950 - $6,450 - $4,625 - $1,220 = $655

To sell variable life insurance policies, an agent must receive all of the following EXCEPT:________a. A life Insurance licenseb. a SEC registrationc. a FINRA registrationd. A securities license

Answers

Answer:

b. a SEC registration

Explanation:

In order to be able to sell variable life insurance products or policies, an agent must fulfill certain requirements, some of which includes

1. He must be registered with the Financial Industry Regulatory Authority

2. He must possess a securities license,

3. He must be a licensee within the state to sell life insurance.

However, since it is agent and securities, SEC registration is not applicable.

Hence, the correct answer in this situation is an SEC registration

The life insurance policy is the form of contract between the insurer and the insurance company for the payment of the lump sum amount of money at the time of death of the insurance holder. These policies help the family after the death of the earning person.

The SEC registration is not required for selling life insurance policies.

Reason:

SEC registration is the process of registering the documents with the Securities and Exchange Commission. These registrations are dealt with for acknowledging the board about the companies properties and their business.

The other options are incorrect because the life insurance license, a securities license, and FINRA registrations are mandatory at the time of selling the life policies.

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A 2-column table with 5 rows. Column 1 has entries 25 percent, 25 percent, 25 percent, 25 percent, Total 100 percent. Column 2 has entries 12 dollars, 12 dollars, 12 dollars, 12 dollars, Total 48 dollars. Which of the following scenarios could be accurately modeled using this diagram? Juan Victor gave a gratuity of $25 on a bill that was $48. Juan Victor gave a 25% gratuity of $12 on a bill that was $48. Juan Victor gave a gratuity of $12 on a bill that was $100. Juan Victor gave a 12% gratuity on a bill that was $25.

Answers

Answer:

Juan Victor gave a gratuity of 25% of $12 on a bill that was $48

Explanation:

Answer:

b

Explanation:

To test their theories, economists usually have to:____.

Answers

Answer:

Confront theories predictions with evidence

Explanation:

To test economic theories, economists would observe real behavior and test it with data from the real world. Which would in turn provide evidence based on what is being tested. Confronting theories predictions with evidence is a pointer to the fact that economic theories are verifiable and their validity can be tested.

How is owner’s equity affected when is paid for expenses?

Answers

Answer:

Profit and loss are directly linked to the amount of money the company is spending to run its business -- its operating expenses. So changes in operating expenses naturally affect owner's equity.

Prime Cost and Conversion Cost Benton Engineering Services Company incurred the following during 2019:
Direct labor $60,000
Overhead 110,000
Selling expenses 56,000
Administrative expenses 95,000
Calculate prime cost and conversion cost for Benton Engineering Services Company during 2019.

Answers

Answer:

Prime cost is $60,000

And, the conversion cost is $170,000

Explanation:

The computation of the prime cost and the conversion cost is shown below:

Prime cost is

= Direct material + Direct labor

= $0 + $60,000

= $60,000

And,

Conversion cost = Direct labor + Overhead

= $60,000 + $110,000

= $170,000

Basically we applied the above formula so that the prime cost and conversion cost could come

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